• Instagram Book Promotion Ideas
• Best Book Promotion Ideas

Book Promotion Ideas for Libraries

Book festivals provide another great opportunity to network. Here you can meet readers, swap advice with other authors, and rub elbows with industry professionals — not to mention book festivals are just tons of fun https://iconicint.com/!

In contrast, our 3-month publicity campaign outlined above is $9,499 (one-time fee) with GUARANTEED media placements on CBS, NBC and FOX websites; GUARANTEED online interviews; and other GUARANTEED deliverables such as customer and professional book reviews, social media management, author website design and development, book trailer creation and more.

Who doesn’t love a funny t-shirt or mug? Merchandise sales bring in extra money for you while also giving you free advertising around the world! By designing some key pieces of merchandise, you can generate buzz from funny phrases or characters you have created. Serious lines work too, as long as they are emotion-evoking lines. Everything from political activism to funny children’s books can sell well online and bring interest to your book. There are many platforms like Etsy and Zazzle that let you sell your merchandise without much work at all. Create buzz around your story through mugs, t-shirts, sweatshirts, hats, keychains and more!

Instagram Book Promotion Ideas

While you can find success promoting your book on Instagram, it’s important to note that it can take time to reap the rewards of your efforts. At first, you might feel as if you’re promoting to no one. But the Instagram algorithm rewards consistency. If you post and engage often, and provide value to your followers, you can develop a following.

Book editor Kristen Hamilton is the owner and sole employee of Kristen Corrects, Inc., where she provides manuscript editing services for traditionally and self-publishing authors. Several authors whose books she has edited have won awards and have topped Amazon’s best sellers lists.

Format: Post and StoriesRun a giveaway where followers can win a copy of your book or related merchandise. This can boost engagement and attract new followers. Make sure to set clear rules and promote the giveaway across your Instagram feed and Stories.

To create an interesting profile, you need to keep a balance. So publish brand, entertainment, and educational posts as part of your content strategy. Don’t get carried away with too many call to action statements.

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Best Book Promotion Ideas

Through Amazon’s Author Central, you can manage your author page, monitor book performance, and engage with your readers. Additionally, you can also promote your other books, and increase visibility for your book on the platform.

In times past, an interview for a newspaper, radio spot, a TV show, or zine could net sales for an author. With today’s focus on the internet, you’ll probably find it difficult to make any of these options produce book sales. There are exceptions, and if any of these options interest to you, then use search engines to find opportunities. For example, in small towns and rural areas, you may find weekly or monthly newspapers that would like to interview you while plugging your book.

Facebook Ads is one platform that can get you a lot of interest for very little money. All you need to do is target the right audience and be creative with your ads, and for the price of a latte a day, you can reach a relatively broad audience. You can use creative analytics to track which characters and locations resonate most with your audience, allowing you to improve your ad strategy for better results. One way to really entice Facebook users to click on your ad is to advertise a character or a cool location from your book. You have probably seen those ads for Facebook games, where there is a fierce warrior fighting demons – the reason that appeals to many people is that they become interested in the character first, leading them to wanting to learn more or to virtually become that character. For example, if your story places your characters in an old castle, find photos of old castles and use that as the ad image. Then use an ad headline like this: “Castle built in 1456 now inhabited by Sarah and her new beau Patrick.” In the description, tell a little about the castle and include a call-to-action (CTA) like “Read what happens at Patrick’s Castle.” Do the same with your lead character or a few of your characters, and you’ll get people following their natural inquisitive nature wanting to read your book!

Also, By connecting with influencers, you can reach a wider audience and gain valuable exposure for your book. Additionally, influencers can help to establish your credibility as an author and increase the visibility of your book.